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The Lanesborough
eCommerce & Digital Marketing Transformation
Full responsive redesign of online booking platform to suit mobile, tablet and desktop views. Introduction of ancillary extras to drive incremental spend. Contribution to mobile booking uplift by 50% year on year.
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Co-management of rooms listings, special offer and rate migration for Leading Hotels of the World.
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Digital marketing leadership and championing new ways of working, including web migration, app development, new CRM, CRS and F&B booking platform.
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